At big events, big means. If the interview of Meghan Markle and Prince Harry conducted by Oprah Winfrey this Sunday, March 7, is likely to be talked about for its content, it is already commented for its astronomical price.
It is an interview that is worth gold in the literal and figurative sense. To broadcast the long-awaited interview of Meghan Markle and Prince Harry this Sunday March 7, CBS would have paid a huge sum. The two-hour show, which promises to be rich in revelations, is a huge media and financial coup for Oprah Winfrey. The woman who will conduct the interview is also the producer, through her company Harpo Productions. According to the Wall Street Journal, the American channel would have spent between 7 and 9 million dollars, or more than 6 million euros, to broadcast the couple’s first interview since their departure from the royal family. But it expects a significant return on investment since, according to the advertisers, the thirty seconds of advertising aired just before Archie’s parents’ speech would be sold for $325,000.
What is rare is expensive, and such a program is an exception. At this price, CBS is looking to expand its program abroad. Another way to make the 6 million euros invested profitable. In the agreement with Oprah Winfrey, it would be specified, according to the Wall Street Journal, that the network has the right to sell licenses internationally. In the United Kingdom, the BBC refused to put its hand in the wallet. It is on ITV this Monday, March 8, that the British will be able to discover in their turn the confidences of Prince Harry and his wife. The British channel would have paid more than a million euros according to The Telegraph.
Meghan and Harry were not paid
These financial transactions, Meghan Markle and Prince Harry should not see the color of it. One of their spokespersons announced that they were not paid to give this interview. The program in which the woman who is expecting her second child does not hesitate to accuse the royal family of “peddling lies”.
Photo credits: © Capture TV CBS via Bestimage